Live Thought Leadership Webinars

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Past Webinars

Understanding Your Brand Image and How It Impacts SEO (9.15 MB)

Posted on April 3, 2018 at 4:44pm EDT

Whether you think you do or not, every business has a brand image. The real question is: are you the one controlling the narrative? Don’t let Google decide where your website ranks on the list, take control and make a change to ensure your website is the first ranking.

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Dont Lose the Human in the Digital Revolution (9.17 MB)

Posted on March 23, 2018 at 11:04am EDT

Changes in digital marketing are fast and furious. As the world becomes more automated, businesses are scrambling to meet consumer demands for instant results. However, it is important to remember that clients still look for a personal touch in their interactions with businesses. Learn how the automation of tactical client engagement allows you to have more time advising clients on a more personal level for a better customer experience. Using digital technology in the correct way can enhance th

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5 Tips for 5 Stars (9.33 MB)

Posted on February 13, 2018 at 5:21pm EST

Part of being an “always on” agency is maintaining your digital reputation. Making sure your online reviews are handled effectively can make or break a relationship with a client. View this webinar to learn best practices for maximizing your online social capital.

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Join the Conversation: Leveraging Social Media for Your Insurance Agency (6.21 MB)

Posted on February 1, 2018 at 11:30am EST

2.8 billion – that’s the number of active social media users worldwide. And it’s not just millennials who are addicted to scrolling through their Facebook feeds and building a professional network through LinkedIn. Social media is no longer just a trend; instead, it is an integral part of your clients’ daily lives.Even in its simplest form, social media can drive conversations, as well as connect individuals to family, friends, and even brands.

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24-7 Clientele, and the Challenges They Present (6.81 MB)

Posted on February 1, 2018 at 8:44am EST

The evolution of technology has shaped the customer experience and your clients expect to be able to connect with you 24/7. With the changing insurance landscape, and the increase in competition from direct channels and InsurTech firms, this is bringing forth a new challenge for the local insurance agent. Join us as we navigate through these challenges and discuss solutions that will help you become an “always-on” agency.

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Open Up Email Marketing (7.66 MB)

Posted on November 30, 2017 at 11:22am EST

Opening Up Email Marketing for Insurance Agents
As an insurance agent, you too can open up the benefits of email marketing, and we are here to help. In this webinar, we discussed how you can send value to your agency’s marketing efforts through email. From a brief introduction to best practices for setting goals, creating campaigns, and planning long term, the goal of this webinar was to introduce insurance agents, like you, to this worthwhile marketing channel.

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